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Brochures improve sales

By THOMAS GRANT
Posted: 1/25/2012 9:15:00 AM

Elliot Realty recently launched its 2012 rental guide brochure featuring exclusive, professionally managed vacation and rental homes and condominiums in the North Myrtle Beach area. The realty company chose to send the information in brochure form, as direct mail pieces are easy to track, measure and analyze for future campaigns.

The 100-page brochure is filled with full-color graphics that depict the Myrtle Beach area, available properties and other alluring images to entice homebuyers to the market. The realty industry uses brochures to reach consumers in a geographical area and highlight the best features of a property for sale.

Travel companies also use direct mail pieces and brochures to attract customers to their services. Micato Safaris recently launched its 2012 brochure that features vivid graphics of safari vacations, breakdowns of trip itineraries offered and its new deal on package purchases in which all gratuities are included in the purchase.

Marketing news provided by 123Print.com - providers of full-color, high quality business cards, postcards, letterhead and a variety of other high quality custom marketing products at low prices.

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