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Promotional items should never be scarce when it comes to the good of your company – you need all you can get.
Rack cards contribute to this advertising attempt by working as an informational item, such as flyers or postcards. Use them to display the services your business has to offer, as well as what you charge for them. You also have the option of putting a message on your rack cards that gives the customers a little insight to what your purpose is as a company.
Directions on how to get to your store, pertinent information like your website or phone number, or dates for upcoming events or sales, are just a few things you could customize your rack cards with!